TPDCo breaks down $17-m cost for MoBay welcome sign

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TPDCo breaks down $17-m cost for MoBay welcome sign

Tuesday, November 20, 2018

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ST JAMES, Jamaica — The Tourism Product Development Company Ltd (TPDCo) has sought to justify the recently commissioned Montego Bay welcome sign, estimated to cost $17 million.

The agency, in a statement today, outlined that the cost includes a dual base facing the east and west, estimated at $8 million, lettering for $3 million, electrical work for $2 million, irrigation for $1 million and a contingency sum of $3 million.

TPDCo is responding to concerns raised by the Opposition People's National Party (PNP) and members of the public, who expressed concern about the “seemingly ostentatious” sum being spent on the sign.

Read more: McNeill calls for openness about new $17-m MoBay sign

"The sign is a tropical contemporary interpretation of a traditional resort along a bay. It is the embodiment of the history of Montego Bay and will provide a total experience for locals as well as the millions of tourists who traverse the area,”  the agency said.

“It must be noted that this is not just a sign but an attraction of first world proportion which will have a dual façade that faces the east as well as the west. There is a lighting component where letters will be illuminated and are changeable to match the seasons.”

According to TPDCo, the area will also be landscaped and an irrigation component has been included to ensure the long term stability of the aesthetic maintenance.

Additionally visible yield signs are being replaced as well as other safety features including the installation of speed strips and the refreshing of road markings, it continued.

It said National Works Agency engineers (the local authority for roads and works) was consulted, both in the design phase and on site, and their recommendations have all been taken into account to ensure the safety of road users.

“Importantly, this is a budgeted sum and the agency prides itself in operating within and in many cases below budget. We believe that the city of Montego Bay as the tourism capital is deserving of this attraction to provide a sense of completeness to our major gateway,” TPDCo said.

It noted that the St James Municipal Corporation has been contracted to execute the works.

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