Supligen powers drag season
THE National Drag Racing Circuit (NDRC) launched its 2014 season in fine style with title sponsor Supligen in the heart of New Kingston, last Friday, ahead of Sunday's first drag meet at Vernamfield, Clarendon.
"This makes a lot of sense for the brand and we're proud to be associated with the NDRC," said Shawna Kidd, consumer marketing manager, Nestlé Jamaica Ltd.
With Supligen as title sponsor, the NDRC feels it's met its primary mandate.
"We were started 11 years ago to add a professional and business-minded approach to the sport," said Stephen Gunter, NDRC executive member.
The corporate support means benefits for both competitors and spectators alike. The first 50 persons through the gate with three cans of Supligen will gain free entry. Along with the regular NDRC-timed racing, extra incentives to compete have been added via a team challenge and a Quick 8 showdown. Drivers can now form teams of three or more to score points towards the end of the year title. After all finals, the eight fastest street-legal cars will face-off.
The launch itself saw the centre stretch of Knutsford Boulevard turned into a mini-drag strip for a short period. The crowd present was treated to a quick auto show as a host of performance cars appeared, only to then be staged side-by-side and set off by the drag lights. Fans also received free giveaways and an impromptu performance by dancehall duo Voicemail.
-- Rory Daley