Kia Soul, Sportage top safety tests

Friday, January 12, 2018

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THE United States' Insurance Institute for Highway Safety (IIHS) has awarded its best rating possible, Top Safety Pick Plus (TSP+), to 2018 Kia Souls when equipped with high-intensity discharge (HID) headlights — offered on the Primo Lit package — and 2018 Kia Sportages built after June 2017 when equipped with newly acceptable-rated HID headlights that are standard on the SX Turbo trim.

“Kia's world-class line-up continues to earn quality, reliability and safety awards at an increasing rate, and these IIHS Top Safety Pick Plus ratings for Soul and Sportage reflect Kia's continuous improvement and effort to improve all aspects of safety,” said Orth Hedrick, vice-president, product planning, KMA.

To qualify for TSP+, the IIHS testing parameters require a vehicle earn “good” ratings in five crashworthiness tests — small overlap front, moderate overlap front, side impact, roof strength and head restraints — as well as an “advanced” or “superior” rating for front crash prevention and an “acceptable” or “good” rating in headlight testing.

The Soul and Sportage join four other Kia vehicles that have received the TSP+ rating from IIHS: Forte, Optima, Cadenza and Sorento .

The 2018 Kia Soul enters its fifth model year as a carryover with minor enhancements. Kia's iconic urban passenger vehicle offers a fun, funky and functional approach to everyday driving. From a quality standpoint, Soul has ranked no.1 in the J D Power Initial Quality Study (IQS) in its category for three consecutive years. The 2018 model focuses on expanding the availability of UVO3 across the model range, adding the innovative infotainment system to the Base Convenience Package as well as to Soul Plus as standard equipment. The Soul Plus Primo Package now adds Smart Cruise Control (SCC) and Autonomous Emergency Braking (AEB). The new Soul Plus Primo “Lit” Package includes HID headlights and LED positioning lights to enhance Soul's on-road presence.

The 2018 Kia Sportage, which was all-new for 2017, enters its first model year as a carry-over. Kia's award-winning vehicle offers advanced technology and greater options across three trim levels — LX, EX, and SX — in the popular sub-compact utility segment. A new technology package, previously available starting at EX trim, is now available as an option at the LX level, delivering Blind Spot Detection, a Lane Departure Warning System, and Rear Cross Traffic Alert3. The EX trim receives a new Sport Appearance package and optional heated rear seats, while the SX adds an electronic parking brake for 2018. All trim levels are still available with optional Dynamax full-time all-wheel drive.

From March 1, 2018, the ATL Automotive Group will take direct control of the sales and after-sales of Kia under a newly created subdivision, ATL Tiger Automotive, operating world-class facilities in Kingston and Montego Bay.

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