Business

Develop new Jamaican brands, says USAID mission director

By RHOMA TOMLINSON Observer writer

Monday, March 17, 2014    

Print this page Email A Friend!


MANDEVILLE, Manchester - Mission Director for the United States Agency for International Development (USAID) in Jamaica Denise Herbol has called for more research into local traditional and new industries, to help spur Jamaica's development.

Herbol noted that famed Jamaican brands such as Blue Mountain Coffee, Appleton Rum, Walkerswood Jerk Spices and Black River Chocolate, were established through many years of research.

More needed to be done to replicate such successes, she said.

"Jamaica is ripe to expand growth to ensure other industries and sectors can have the same success ... it is no secret that Jamaica boasts some of the richest natural resources on earth," she said.

The USAID mission director was addressing the opening ceremony for Research Week 2014, at the Northern Caribbean University (NCU), which was held under the theme, 'Research, a platform for participating in Global development".

"Jamaica must develop new models ... develop new partnerships either internally or at the international level to maximise impact," Herbol said.

Pointing to the Jamaica diaspora and the commitment Jamaicans living overseas have to their country, the USAID director called on Jamaicans living here to strengthen these partnerships. "Real and transformative development requires not only funds from abroad but a commitment from the diaspora to invest their time and knowledge to develop the talents that exist in Jamaica," she said.

Herbol said that a recent meeting with head of the Diaspora Advisory Board, Leo Gilling, pointed to the organisation's desire to give back to their communities. She noted that USAID played a critical role in "facilitating partnerships with diaspora communities to promote economic and social growth in countries around the world."

Lauding NCU for successes in the international Imagine Cup competition and the recent Digicel Jamaica mobile applications competition, Herbol called on Jamaica's youth to "embrace the qualities of youth - your imagination, your optimism, your idealism and translate them into action. We must take our destiny into our own hands and create opportunities", she said.

ADVERTISEMENT

POST A COMMENT

HOUSE RULES

 

1. We welcome reader comments on the top stories of the day. Some comments may be republished on the website or in the newspaper – email addresses will not be published.

2. Please understand that comments are moderated and it is not always possible to publish all that have been submitted. We will, however, try to publish comments that are representative of all received.

3. We ask that comments are civil and free of libellous or hateful material. Also please stick to the topic under discussion.

4. Please do not write in block capitals since this makes your comment hard to read.

5. Please don't use the comments to advertise. However, our advertising department can be more than accommodating if emailed: advertising@jamaicaobserver.com.

6. If readers wish to report offensive comments, suggest a correction or share a story then please email: community@jamaicaobserver.com.

7. Lastly, read our Terms and Conditions and Privacy Policy



comments powered by Disqus
ADVERTISEMENT
ADVERTISEMENT

Poll

Did the NWC prepare adequately for the current drought?
Yes
No


View Results »


ADVERTISEMENT

Today's Cartoon

Click image to view full size editorial cartoon
ADVERTISEMENT