21st/Hapilos breaking barriers with digital distribution

Friday, July 16, 2010

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TWO of dancehall's finest are continuing to create a buzz in the digital hemisphere. Wayne Marshall's newly released remix of his single, My Heart, featuring Mavado and Vybz Kartel and Popcaan's Clarks are doing not only well on charts, but have also continued to rake in sales both home and abroad.

Wayne Marshall's single and video were released two Fridays ago, and within hours websites and media houses were in a flurry of excitement over the new video.

21st/Hapilos Digital Distribution, which is responsible for the distribution of both singles, is adamant about continuing to push their clients to new heights.

Johnny Wonder, executive vice-president of 21st/Hapilos says, "Wayne is a great artiste and I think it shows in the amount of love he has been getting from members of the public and media after releasing the single and video only a short while ago. The Clarks single on the Mad Collab riddim is no different. Every week the song breaks a new boundary overseas. So, with that aim in mind, we are continuing to push both singles on iTunes, Amazon and all digital outlets worldwide in addition to radio stations across the world."

Wonder is correct in his comment regarding the Clarks single, produced by ZJ Chrome's CR2O3 label, breaking international boundaries. Only a few days ago, the UK Guardian did a piece entitled "Vybz Kartel puts Clarks footprint on Jamaica", while prior to that the UK Sun also explored the Clarks prodigy. This is in addition to overseas persons further buying into the Clarks sensation and logging on to purchase the single on the digital outlets.

Wonder, very passionate about reggae and dancehall and whose company, 21st/Hapilos, sponsors an hour of ZJ Liquid's "Fresh To Death Wednesdays" show, further said, "Dancehall and reggae music are full of talented persons and as the digital age continues to expand, our local music will very much be a part of the global space and that can only serve to benefit our music as with the case of Wayne Marshall's My Heart and Vybz Kartel & Popcaan's Clarks. That's what 21st/Hapilos is about."

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