G Whizz looks viral
DANCEHALL artiste G Whizz said, while he still depends on the local and international airwaves for airplay, he is more focused on promoting his music virally.
He stated that getting airplay doesn't necessarily get easier once an artiste gets established.
The entertainer was speaking in relation to the recent incident which deejay I Kon D Link climbed radio station ZIP FM's tower in St Andrew and threatened to jump if his songs were not played.
"Even as an established artiste, it is sometimes difficult to get airplay, because there are a million other known acts and another million [up-and-coming] artistes, who are looking for a 'buss'," he said.
He said social networks like Twitter and Facebook serve as a powerful medium as his songs can be played in its entirety and reach a wider fan base.
"Sometimes all is played is a chorus of the song so what I do is utilise social media, which I believe has a major edge over the radio stations. People are always on the go, so using their smartphones for updates are usually more effective. Sometimes, these networks help to land us gigs, as they attracts promoters worldwide," G Whizz told the Jamaica Observer.
Christened Garland Rowe, G Whizz is best known for songs including Bartender, Life and a collaboration with D'Angel called Can't Love You Like Me.
Three weeks ago, the singjay released his Better Days mixtape produced by Black Chiney. Featured on the 25-track tape are the title track Go, Body to Body and old favourites like Life and Bartender.