Styleweek closes with a bang

By Rory Daley Observer writer

Tuesday, May 27, 2014

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Saint International's Styleweek came to another stunning climax with Fashionblock on Knutsford Boulevard in New Kingston, on Sunday.

The event transforms the city's financial district into a fashion block with massive catwalk for all to see.

"Kingston is the cultural mecca of the Caribbean and its continues to be amazing that we can hold such an event here every year so far," Deiwght Peters, CEO of the Saint International model agency, told the Jamaica Observer.

Peters indicated that the focus is now on capitalising on the wave of exposure Styleweek has given Saint International with its stable of models and that plans are already in action to outdo the event next year.

"Things don't end here. We push forward with the ambitions of our designers and models. Next year, I assure you, will be beyond anyone's imagination," Peters said.

With fashion as its focus, Fashionblock hit all the targets as Saint paired heavy hitters from its roster and an eclectic mix of fashion. Nish, New York's Donovan Depass, and TNT Fashion all made their presence felt.

Most of the fashions fell into the female and swimwear categories, but few played it safe. Designers Jennifer Wiliams, Rochelle Lindsey and H.O.D were two of those that pushed the boundaries.

Lindsey's inspiration was pulled from 90s dancehall and her final piece bearing a clear plastic see-through skirt had mouths open. Wiliams closed her collection out in similar style, at mesh top showing off plenty of skin. H.O.D's went the opposite way providing superhero-like methods of body coverage.

The piece of the night, based on crowd response, would have to go to Kevin OBrian's rather flashy gold dress that closed out his Illusion of Luxury collection. Lots of applause came the way of the offerings from Princess Alecia Fashions, who blended traditional Jamaican, Rastafari colours with crochet-based dresses and swimwear.

In between the clothing, there wasn't much of a breather as host Jerry D kept things flowing smoothly with humour and giveaways from Courts Optical. Of the musical performances, T.O.K was the clear victor over I-Octane with their quartet supplying the crowd with their brand of reggae harmonising.





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