Natalie Portman ad for Christian Dior mascara banned

Thursday, October 25, 2012    

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An advert for mascara by Christian Dior starring Oscar-winning actress Natalie Portman has been banned for misleading women into thinking it would give them 'lusher lashes'. The magazine advertisement, showing the 31-year-old star of the 2010 hit movie Black Swan staring into the camera with well-defined eyelashes, was challenged by rivals L'Oreal who said the photo exaggerated the effects of the mascara. The ad boasts 'the miracle of a nano brush for an unrivalled lash creator effect. It delivers spectacular volume-multiplying effect, lash by lash'. Bosses at Dior admitted that the image had been digitally retouched, saying it was done to "increase the length and curve of a number of lashes" as some of the actress's eyelashes were "missing or damaged" in the original photo. They said that they believed the "retouching" was minimal. Bosses at the Advertising Standards Authority (ASA), however, banned the ad from being used again, saying it was misleading and exaggerated the effects of the mascara. This is not the first ad to be barred by the ASA, who act as the UK's independent regulator of all media. They banned two Channel Four ads for My Big Fat Gypsy Wedding earlier this month for being offensive, and have previously banned ads by Virgin media, Homebase and Lancome skin care.

— Daily Mail

African queen?

She's known for her stylish get-ups on and off the catwalk as she jet sets across the globe in her array of outfits. And it seems even when she heads into the wild Miranda Kerr can do no wrong in the fashion stakes. The clothes horse has spent the last couple of days on safari in Africa. And she's so in awe of her current surroundings she has been keeping her fans constantly updated about her trip with a stream of photos on her Twitter and Instagram pages. The Australian model even still managed to look stunning — and stylish — as she showed off her own take on the safari look. Miranda, 29, ensured she looked after her skin and eyes by covering up with a hat and Miu Miu sunglasses. But while most people would manage to lose any sense of style or glamour while doing so, Miranda, of course, managed to pull it off. She looked cute in a bonnet-style hat with a shawl tied around it and under her chin to keep it secure. Kerr finished off her look with some large shades and her brunette locks tucked in. And she's certainly been enjoying her time among the wildlife. Over the last two days she has shared pictures of lions and elephants, posting comments including: "So incredible to see a leopard in the wild!" And the fact that she's had to clean herself in an outside shower hasn't even deterred the star. Taking a picture of the shower head underneath the sky, Miranda wrote: "Outdoor shower #safari." The Victoria's Secret model hasn't revealed who she is holidaying with but it's thought her husband Orlando Bloom and their son Flynn are missing from the trip.

— Daily Mail

Halle Berry's jaw-dropping close encounter with great white sharks

It seems Halle Berry loves to live dangerously. The actress, 46, is seen having close encounters with great white sharks in behind-the-scenes footage of her movie Dark Tide. The mother-of-one is pictured reaching out to the ocean predators while leaning over the edge of a boat, and she even got to touch one in the wild. "Apparently, I'm one of the very few people who have done that,' she has said. 'How did I manage it? Very carefully." Halle, who filmed the thriller in Seal Island, False Bay in South Africa, stars as diving instructor Sara, who faces the difficult decision of getting back into the water following a near-fatal great white shark attack. She also swam with sharks for the part, but insists she never put herself in harm's way.

"I got into the same water as the sharks. Was I scared? Yes. But I never put myself in harm's way because I'm a mother and there are certain things I just would not do any more. I spent some time with a man known as the shark whisperer; my character is modelled on him. He has studied sharks for a couple of decades and swims with them — with nothing to protect him but a stick — so studying with him for a couple of weeks taught me how to interact with one."

— Daily Mail





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