New York, NY : Black Entertainment Television (BET) has joined the Team Jamaica on the Road to Beijing campaign. The network is partnering with Team Jamaica Bickle and VP Records on the 'Team Jamaica on the Road to Beijing' reggae charity concert, to be held at Brooklyn College on April 20.

BET will be filming the event, which features reggae artistes Richie Stephens, Etana, Duane Stephenson, and Jamaican sports legend Donald Quarrie, and a host of other music and sport ambassadors, for airing on both BET and BETJ.

Proceeds from the charity staging will not only assist Team Jamaica Bickle with providing much needed support to the Island's promising high school athletes competing at Penn Relays in April, but will also fund Jamaican athletes competing in the XXIX Olympics in Beijing this August.

"BET is providing an international platform for our reggae artists while at the same time, bringing worldwide attention and support to our athletes," states Team JamaicaBickle Founder/President Irwine Clare. "I must thank BET for their willingness to support such an important venture."

About Team Jamaica Bickle

For the past 14 years, Team Jamaica Bickle has provided necessary financial support and services to Jamaican and Caribbean high school athletes participating in the annual Penn Relays track and field competition. Support offered by TJB includes subsidised travel and accommodations, meals, ground transportation, and athletic scholarships to outstanding high school track and field athletes. Past Team Jamaica Bickle alums include Olympic Gold Medalist Veronica Campbell, often dubbed one of the world's fastest women; Olympic Gold Medalist Sherone Simpson; World Championship Silver Medalist Usain 'Lightning' Bolt; and Olympian Aileen Bailey, sister of dancehall legend Capleton.

Trousers in Denim

Cream of the 'Crop'

Cheeky's World