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C&W develops free CD for Internet connection
Observer Reporter
Wednesday, August 17, 2005

Cable & Wireless has developed a CD that the company says teaches customers of its high speed Internet service how to get online quickly and hassle-free from either their home or office computer.

In a press statement yesterday, C&W said that several user-friendly tools were incorporated on the special CD, which included the modem the company provided for its new high-speed Internet customers.

To setup the service on their machines, users are required to insert the Cable & Wireless Online CD in their PCs or laptops, then follow what the company describes as the "easy-to-read interactive instructions provided".

"The programme automatically configures the user's machine for high-speed Internet access," said C&W.

C&W has been reducing the cost of its high-speed Internet service as part of a strategy by the company to develop its broadband revenue stream.

The also company has in place a promotion that ends on September 17, during which time customers can save up to US$49.99 on the setting up of their high-speed Internet connection.

"By providing these self-help tools, we are ensuring our customers get online quickly and enjoy their online experience with as few hitches as possible," said Magnus Johansson, vice president of broadband services.


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