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CVM cited for breach of broadcast licence

Jamaica Observer

Tuesday, July 31, 2012 | 11:59 AM    

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KINGSTON, Jamaica — CVM TV, which has sole broadcasting rights in Jamaica for the Olympic Games, has been cited for a breach of its broadcasting licence by the Broadcasting Commission of Jamaica.

In a release to the media today the Commission said a survey revealed that there was either no coverage or poor quality coverage, particularly in Portland, St Thomas, St Mary, Clarendon, Manchester and Trelawny.

"The matter of service provision by CVM television has been the subject of Broadcasting Commission attention, well ahead of the Olympic Games. As late as May 15, 2012 the Commission provided CVM with the findings of a technical survey on the level and quality of coverage by broadcasters holding broadcasting licences," the release stated.

The Commission said that the management of CVM TV was required to meet with the Broadcasting Commission on June 7, to provide a full report on its service coverage and steps to correct poor quality of reception.

The release said CVM TV acknowledged its breach of licence and gave an undertaking to work "assiduously" to improve coverage. CVM also indicated that, particularly in eastern Portland, it had set a clear deadline to do so before the Olympics.

"In its latest correspondence of July 25, 2012, CVM provided the Commission with a report on the work done to improve the quality of its service coverage. However, the Broadcasting Commission remains dissatisfied with the update and the continued poor or very poor coverage or failure to provide coverage in a number of areas," the release stated.

CVM TV was served with a compliance notice to:

  • Immediately take steps to fulfill the obligation to provide island-wide coverage;
  • In the interim, immediately confer with International Media Content (IMC) and provide a solution (including alternative distribution arrangements) for Jamaicans to access coverage of the Olympic Games, in areas where CVM is unable to provide service as expected under its exclusive television broadcasting rights for the Olympic Games; and
  • Provide immediate public information (in print and broadcast) on the extent of CVM’s coverage island-wide and expected coverage during the immediate period of the Olympic Games.

CVM was further notified that failure to comply with the remedial measures would result in further regulatory action pursuant to Section 22 of the Broadcasting and Radio Re-diffusion Act.

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