Regional

Christmas appeal for 'We Care' going well, says Chang

Friday, December 20, 2013    

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MONTEGO BAY, St James — With Christmas less than a week away, Fontana Pharmacy at Fairview, Montego Bay, is reporting success of its 'A Christmas Tree for CRH' appeal.

Encouraging customers to play a part and support the 'We Care for Cornwall Regional Hospital' initiative, Anne Chang, director of Fontana Pharmacy states that since the erection of the tree and the placement of donation boxes some two weeks ago, the customer response has been going very well.

"Fontana has always been a supporter of the 'We Care' initiative to improve the facilities at the Cornwall Regional Hospital. We thought it was fitting to therefore continue championing 'We Care' and the hospital's cause by having our customers during this busy shopping period, become aware of how they can help and give them an opportunity to do so. So far we have collected nearly $40,000 and the 'Christmas Tree for CRH' is coming along nicely," Chang explained.

The 'Christmas Tree for CRH' appeal allows customers to purchase one of the designated Christmas ornaments, inscribe his/her name or a personal Christmas message on any of the solid coloured ornaments and have it hung on the tree. Ornaments start from $100 and Chang shared that so far, parents have been enjoying having their children write these special messages.

Customers can also simply donate to the 'We Care' fundraising efforts by depositing cash in the donation boxes located at the pharmacy's cashiers.

The Christmas appeal tree will remain in place at the pharmacy until January 1, 2014 and thereafter the ornaments will be donated to the Cornwall Regional Hospital for future use. A Christmas tree has already been donated to the hospital to assist in spreading cheer during this holiday season.

The 'We Care for Cornwall Regional Hospital' was launched in 2011 by a group of concerned Montegonians and since then through advocacy, fundraising efforts and donations, the group has raised over $23 million, helping to lift the hospital's paediatric ward through life-saving equipment, diagnostic units and vital sign monitors among a host of other equipment. As the only facility in western Jamaica that provides specialised care such as blood transfusions for young children and babies, there is still more to be done to assist the hospital which would otherwise be unable to cater to the thousands of paediatric cases and surgeries it receives each year. Additional nurses, nebulizers and suction machines are just a few of this hospital's pressing needs.

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