Sport

Appleton Estate has special prize for Tallawahs

Wednesday, August 13, 2014    

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Joy Spence, Master Blender of J Wray & Nephew Limited, has promised that if the Jamaica Tallawahs retain their Caribbean Premier League (CPL) title this season, she will craft a special blend of Appleton Estate Jamaica Rum for each member of the 15-player team.

If Spence's wish comes to fruition, this would mean that each Jamaica Tallawahs player would have a special blend of Appleton Estate Jamaica Rum that no other person in the world possesses.

Cecil Smith, Group Brand Manager for Rums at J Wray & Nephew Limited believes that the Jamaica Tallawahs have what it takes to rule the region as CPL champions once more.

"The Jamaica Tallawahs continue to make us proud game by game, so we decided to give the team an added incentive as the season comes to a close. An Appleton Estate special blend crafted by Joy Spence contains rare and special marques of rum that only the respective blend contains. This is a priceless gift that we know will make our Tallawahs work even harder to cop the coveted CPL title a second season in a row," Smith said.

Currently, the Jamaica Tallawahs must win two play-off matches in order to advance to the final. If they defeat the Trinidad & Tobago Red Steel today, they will then go on to play the Guyana Amazon Warriors tomorrow.

For the remainder of the CPL, J Wray & Nephew Limited has its ongoing Make It A Double promotional campaign for Appleton Estate Jamaica Rum, where consumers can benefit from discounted product prices at select retail outlets. In addition to this, the company has launched a 200ml size for its Appleton Estate Reserve to coincide with its CPL activations.

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