Lucozade renews sponsorship at Harbour View FC

Tuesday, September 04, 2012    

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GSK GlaxoSmithKline, through its brand, Lucozade Sports, has shown its unwavering commitment to the Harbour View Football Club by renewing its sponsorship for another year.

The sponsorship deal, which was first inked in 2007, has a monetary value of $600,000 in direct cash only, but more importantly, the value of the cases of Lucozade donated monthly is about $1.5 million, plus cash incentive for four outstanding players in each round adds another $55,000 for a grand total of $2.15 million annually.

The deal was renewed during Sunday's opening game of the 2012-2013 Red Stripe Premier League when Harbour View hosted Montego Bay United at the Mini-Stadium.

GSK GlaxoSmithKline was represented by brand manager Christopher Cook, who presented four gift baskets to goalscorer and veteran player Jermaine Hue, as well as three debutantes — newly-transferred players Evan Taylor, Roland Dean and Eric Vernan.

There was also a tent for the sampling of the company's products.



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