MONTEGO BAY, St James - Columbus Communications Jamaica Limited's, Flow, has committed to pumping over $1 million in cash and services towards hosting the 'Flow CUMI Come Run' 10K/5K Walk and Run set for Tryall Club on September 22.
The communications sponsor which has supported the event over the last three years.
CUMI, the Committee for the Upliftment of the Mentally Ill, provides rehabilitation services for the psychologically challenged in the parish of St James. The race and walk, is the major fundraising activity for the non-profit organisation.
"This is the major fund raising activity that provides the backbone for the sustainability of CUMI and Flow's contribution goes a far way in assuring that we can continue with our work," said Joy Crooks, who continues to serve as Nurse Administrator for CUMI.
Nurse Crooks was lauding Flow, at the event's launch at the Sunset Beach Resort and Spa, Montego Bay on Tuesday.
For their part, Flow's, director of corporate and government affairs, Denise Williams points out that her company's involvement with the CUMI Come Run, arises out of a commitment to partner in communities they serve to provide meaningful support and assistance, as stakeholders tackle issues affecting them.
"Our involvement with CUMI Come Run arises out of our commitment to partner in communities we serve to provide meaningful support and assistance as stakeholders tackle issues affecting them," said Williams.
This year the event will have a new race director,Alfred Francis, who is known for his success with reggae Marathon.
Francis said the plan this year is to increase participants.
"The race events will be a 5K Run & 5K Walk, and a 10K Run, with the minimum age for entry in the 10K Run being 13 years old, seven years -old for the 5K Walk and 10 years old for the 5K Run," he said.