Smirnoff adds to Ice portfolio
Smirnoff Ice Green Apple is the newest addition to the family of Smirnoff Ice products. Green Apple joins Smirnoff Ice Black and Ice Red and is, according to Marsha Lumley, Smirnoff brand manager, a perfect complement.
“Jamaicans love Smirnoff and the brand is always looking for new ways to satisfy consumer demand and changing tastes. Green Apple is a tasty and well-known flavour, so our applying that to the Ice brand was in a deliberate effort to appease the consumers,” Lumley said.
Smirnoff will unveil the products at the Bacchanal Jamaica Carnival events. As the premier brand of choice for many high-energy occasions, Smirnoff will lend its premium party repertoire to Bacchanal and have an added surprise for patrons.
“We will be extending the Smirnoff Midnight Circus theme to the Bacchanal events with Smirnoff specials, including mug deals, five drinks for $500 and a VIP Season Band special,” she added.
Patrons can enjoy five drinks and their choice of Smirnoff Vodka, Smirnoff Ice or Heineken for $500.
In addition to being available at the weekly carnival happenings, the brand will be hosting tasting events in Half-Way-Tree, Kingston and Sam Sharpe Square, Montego Bay, during the month of March. An added attraction is the signature cocktails that Smirnoff is well-known for.
This carnival season three cocktails have been specially created for revelers and will be available each Friday. Feel free to try them yourself:
Ring Master
Ingredients:
1.5 oz. Smirnoff Coconut Vodka
0.5 oz simple syrup
1.5 oz Red Cranberry juice
1.5 oz Pineapple juice
Garnish: Pineapple Wedge.
Method:
Add all ingredients to a glass containing ice, stir, garnish and serve.
Raging Bull
Ingredients:
1.5 oz Smirnoff Peach Vodka
0.5 oz. Lime Juice
1 oz. huckleberry syrup
3 oz Red Cranberry Juice
Garnish: Cherry
Method:
Add ingredients to a shaker, add ice and shake vigorously.
Midnight Blue
Ingredients:
2 oz. Smirnoff Blueberry Vodka
3/4 oz Blue Curacao
1/2 oz simple syrup
1/4 oz Lime juice
Method:
Pour Ingredients over ice and stir.
Garnish and top off with Club Soda.
Garnish: Slice of lime
Our thanks to bartender Ryan Mittoo
