DANCEHALL artiste Elephant Man is slated to host the inaugural staging of Magnum Follow Ur Sound, scheduled for Sugarman’s Beach in Portmore, St Catherine, on Sunday, April 27.

According to promoter Dexton Ennis, the event will see sound systems vying for a championship belt and a cash prize.

“The sound clash is geared at reintroducing clashes, which was once a huge part of our Jamaican dancehall culture but which now appears to have gone dormant. This concept is the right fit, original dancehall style with a modern direction,” said Ennis.

He was quick to highlight that the competition will be a clean one with no profanity or discriminatory lyrics. International sound systems will also be invited to the competition later in the series.

The event’s first staging will see a face-off among Flava Unit, Silver Hawk, Bodyguard and Sound Trooper. Entertainers Nitty Kutchie and Tony Curtis will engage in a 45 shoot out.

Part proceeds of Magnum Follow Ur Sound will be donated to the St Mary Infirmary.