SPORTSMAX can now add schoolboy football to its impressive line-up, as it has been awarded the exclusive three-year broadcast rights for the ISSA/FLOW Schoolboy Manning and daCosta Cup competitions (2015, 2016 and 2017).

The rights were put to tender by the recently formed Greenfield Media Productions Limited, a joint venture between the Inter-Secondary School Sports Association (ISSA) and GraceKennedy Limited.

SportsMax will now have the exclusive international broadcast rights and licence for live and delayed television broadcast of the Manning and daCosta Cups via television and streaming.

SportsMax’s broadcast rights extend to all territories worldwide, with Caribbean-wide television coverage to 25 countries on SportsMax, into the USA and Canada on its sister channel, CEEN, and on free to air television in Jamaica.

Oliver McIntosh, SportsMax president & CEO, explained: “SportsMax has been instrumental in ensuring that local and international coverage of Jamaica’s football continues to receive unprecedented international exposure. We have worked with ISSA before and this is another big step for us as we work more closely with Greenfield Media to showcase the depth of talent in the Caribbean.”

SportsMax’s coverage of the schoolboy football season kicks off today with a double-header at the Catherine Hall Sports Complex in Montego Bay. Manning Cup champions Jamaica College will oppose Calabar High in the opener at 2:00 pm, followed by daCosta Cup holders Clarendon College, who will take on Edwin Allen in the second game at 4:45 pm.

The Manning Cup final is set for November 28 at the National Stadium, and the daCosta Cup final scheduled for December 5 at the Catherine Hall Complex.

Digicel SportsMax also holds broadcast rights to the Barclays Premier League, the Spanish La Liga, the UEFA Champions League, the NBA, The Women’s Tennis Association tour, The IAAF Diamond League, The IPL, The Ashes, Australia and England cricket and more.