DESPITE the late start, the Heroes’ Day staging of Marco Polo, held at Cable Hut Beach in Bull Bay, St Andrew, was a success by all accounts.

Sponsored by Smirnoff, the event was dubbed the ‘Bikini Colours Cooler Edition’.

Music was provided by DJ Nicco, ZJ Ice, and Hyperactive Sound.

Lance Craig of LawLess Events spoke to the Jamaica Observer about the move to Cable Hut Beach.

“We’ve been absent from Kingston for a while. We have been doing Marco Polo outside of Kingston and overseas, so we decided to give Kingston a taste of what the out-of-town people have been experiencing. Hence the reason why we decided to come to Cable Hut Beach,” said Craig.

Jason Hendricks, brand manager for spirits at Heineken — manufacturers of Smirnoff, spoke about his company’s decision to sponsor Marco Polo.

“This is the second time Smirnoff has been on board with Marco Polo. We saw Marco Polo as a good opportunity to reach our target consumers, so it was a natural fit. We also launched our newest flavour of Smirnoff Ice over the weekend, and the event was the perfect platform to get consumers to sample and interact with the product — a good way to close out an epic weekend,” he said.

Dancehall artiste Aidonia closed out the staging of Marco Polo with a high-powered performance decorated with some of his biggest hits.

— Kevin Jackson