Reido aims to score with Football Style
REIDO is merging the worlds of football and dancehall in his latest single Football Style. Inspired by the recently concluded FIFA World Cup Games in Russia, the up-and-coming deejay feels the song is just in time for 2018/2019 schoolboy football season.
While Football Style and its accompanying music video are officially set to premiere next month, Reido said the feedback is encouraging.“I’ve been performing it at different venues, we’ve been playing it in different settings and people like it because it’s football season and dem like the action-packed tempo of it,” he told the Jamaica Observer. “The goal essentially is to make this song go as far as it can in terms of grabbing football fans directly and in that show the dancehall angle of things. Football is a world sport which most people can relate to, [so] even if they don’t love dancehall they will listen just because of the content of the song.”
Football Style is produced by 17 Records and mixed by Red Boom. It will be included in the deejay’s seven-track EP, titled Pree Mi slated for release in September. She A Pree Mi, which debuted earlier this year, will also be included on the set, which is being produced by Prince Villa Records, Bravo Productions and One Jahnre.
“I want people to give me a listening ear and take note… I’m one to watch. You can’t just listen di same ting dem everyday so I want this project to open some ears and whatever happens after happens,” he said.
A former player for Real Mona FC, Reido (given name Omar Reid) hails from Red Hills Gardens in St Andrew. He recalls his long-standing love for music. He said he grew up revering acts like Peter Tosh, Dennis Brown and Bob Marley. On his musical journey he also hopes to provide an opportunity for other new acts through a new music series called Tune in Tuesdays at Bermont Beach Park at the Waterfront in downtown Kingston.
“You can’t just wait for other people to give you a platform most times you have to create weh yuh can create,” he said. “We respect other people work too — different things appeal to different people.”