Toast to that! Koffee adds flavour to Malta campaign
In April, reggae star Koffee teamed up with Malta for a virtual event, and now she is singing a catchy tune for the brand as she helps to advertise their new flavours.
For the ad,
which is part of their ‘Full of Flava’ campaign, Koffee is dressed in several
outfits as she sings about the different Malta flavours such as coffee, vanilla,
original and ginseng with ginger.
Malta shared
the video on Instagram on Tuesday.
“Full of
Flava, no if or nuh maybe! Malta we crave pon a daily… What is your favourite
line from our new song?,” the brand said in the caption.
View this post on Instagram Full of Flava, no if or nuh maybe! Malta we crave pon a daily… What is your favourite line from our new song? Tell us in the comments below! #MaltaFullOfLife #MaltaFullOfFlavaA post shared by Malta Jamaica (@maltajamaica) on Oct 20, 2020 at 3:02pm PDT
In addition
to listing their favourite flavours, many people seemed to like the song.
“Malta full
of Flava fi life The best Malta ad,” one social media
user said.
“Koffee mek
me want a Malta,” another added.
Joining to the
discussion, one person said: “Love the whole song. Wonderful song for a
wonderful beverage.”
Koffee’s collaboration with Malta comes a month after she was announced as a brand ambassador for Mastercard.