Diddy sues Sean John for US$25 million
Diddy has sued his former company Sean
John for US$25 million.
The rapper turned business mogul
reportedly sued his former clothing line, and its new owners Global Brands
Group USA, for using his name, image and likeness to promote a new brand
without his permission.
Reports are that GBG USA partnered with
women’s retailer Missguised to create the ‘Sean John x Missguided’ line without
the consent of Diddy.
The lawsuit states, “Mr
Combs has neither granted Defendants the right to use his name, image,
likeness, or persona in conjunction with the GBG Collection, nor has he agreed
to make a public statement or appearance in support of the GBG Collection.”
It continued that the
aim is to recover “actual, special and statutory damages, profits attributable
to the unauthorised use and exploitation…”
Diddy founded Sean
John in 1998 but later sold a majority stake in the brand to GBG USA in 2016.