The newspaper industry is suffering “market failure” and the US Government will need to help preserve serious journalism essential to democracy, an influential US congressman said Wednesday.

“The newspapers my generation has taken for granted are facing a structural threat to the business model that has sustained them,” said Representative Henry Waxman, a Democrat from California.

“The loss of revenue has spurred a vicious cycle with thousands of journalists losing their jobs,” he told a meeting on journalism in the Internet age hosted by the Federal Trade Commission (FTC).

Waxman, who chairs the House Committee on Energy and Commerce, which has jurisdiction over the FTC, said the “depression in the media sector is not cyclical, it is structural.”

“While this has implications for the media it also has implications for democracy,” he added. “A vigorous free press and vigorous democracy have been inextricably linked.

“We cannot risk the loss of an informed public and all that means because of this market failure,” he said.

Without endorsing any proposals, Waxman noted various proposed remedies, including new tax structures for publishers, providing non-profit status, changing anti-trust regulations or eliminating a law that bars owning a newspaper and a television station in the same city.

Acknowledging that talk of government support for the press raises “red flags,” Waxman stressed it is not the job of Congress to “deny the evolution of media.”

But “as we look at these various solutions, government’s going to have to be involved in one way or the other,” he warned.

“Eventually, government is going to have to be responsible to help resolve these issues and our whole society depends very much on reaching some resolution of the problem.”

US newspapers are grappling with declining print advertising revenue, falling circulation and the migration of readers to free news online, while several major US publishers have declared bankruptcy.