DANCEHALL’S fashion diva and entrepreneur is now flexing with the big boys as she puts on her producer’s hat and gets busy in the studio.

Although some might be tempted to view Lena as a dancehall socialite, under all that glamour lies a sharp business acumen, which has seen her running a successful hair salon among other ventures. Now, with her foray into music production, she combines two of her loves — business and music.

Lena British, however, is no stranger to the ins and outs of reggae/dancehall music, having been involved at various levels, including stylist, designer, model and promoter. Her newest venture will see her being totally involved in creating music from start to finish.

“I have always had an ear for good music,” Lena explained, adding that over the years she has developed a keen sense of what can work and what can’t.

She is being ably assisted into this production venture by producer Jam 2, who has long admired Lena’s professionalism. It is that same level of professionalism which Lena British brings to this project. Having listened to a number of riddims from Jam 2, Lena has selected one which she is confident is the most workable. She has named it the Priceless Signature Riddim.

“It’s a top-a-top riddim with only top-a-top artistes,” is how Lena describes her project.

She, however, declined to list the artistes on the riddim, as she says that will spoil the surprise.

“But it’s all good,” she assured. “Positive, uplifting lyrics to match a riddim with a lot of swag… It’s Priceless,” she emphasised.

There is no end to the mystery that is Lena British. When asked if music production was a dream come true for her, without missing a beat she said calmly “No … it’s not. Having a baby would be a dream come true.”

The Priceless Signature riddim is set to debut in the next few weeks.