Smirnoff and EDM go well together
SMIRNOFF Mixify created a stir for Electronic Dance Music (EDM) fans who made the trek to Ribbiz Ultra Lounge and Terra Nova Poolside in Kingston, and Margaritaville in Ocho Rios, last Friday.
Headliner DJ Tommy Trash, who was ‘beamed in’ live from Los Angeles, pumped out the hottest EDM tracks to the delight of hardcore fans.
“This is Smirnoff bringing something new to the Jamaican party landscape,” Nasha Douglas, Smirnoff brand manager, told the Jamaica Observer.
At the Terra Nova, it was DJ Cruise and DJ Smoke who kept things rocking until DJ Tommy Trash took over at midnight to much applause.
“EDM is growing in Jamaica as it blends so many other genres, like dancehall and hip-hop,” said Douglas.
She hinted that Smirnoff is planning special and innovative events for the party scene in the near future.
— Rory Daley