My Kingston – Winston Wilkins
What are your earliest memories of Kingston?
The waving gallery of the Norman Manley International Airport in the late-1970s.
What’s the most memorable meal that you have enjoyed in Kingston?
Oysters, downstairs at Gloria’s in Port Royal.
What would you do if you were mayor of Kingston for a day?
Tell everyone it’s my birthday and get mayoral gifts all day before my party at Opa! Greek Restaurant & Lounge because I just declared it Saturday.
What would be your recommendations to a first-time visitor to Kingston?
Dub Club on a Sunday Night, Devon Stout ice-cream — ranked 4th in the world — at Devon House.
What’s your beverage of choice?
Aged dark rum, neat.
Share the title of the last book you read.
Trust Me, I’m Lying: Confessions of a Media Manipulator by Ryan Holiday.
What was the last bit of music you listened to that you enjoyed?
Bangarang by Skrillex featuring Sirah.
What cologne are you splashing?
Dolce Gabbana Light Blue Pour Homme.
Share some places in your travel black book.
Glistening Waters, Trelawny; cliff diving at Rick’s Cafe, Negril; Monte Bianco, Italy; Geneva Lake Parade, Switzerland; Golden Gate Bridge, San Francisco.
What do you consider your best and worst traits?
Attention to detail, and attention to detail.
What was your last major splurge?
A Penny board to ride around airports on, and sunglasses.
You and your company, Start-Up Robot, copped the People’s Choice Award at the recently held Mogul In The Making. Why is business compliance such a hard nut to crack for so many small business people?
It seems business people see business compliance as an obligation blocked by inconvenience. What I believe it should be is incentives supported by modern-day convenience.
It seems, for many, a cultural prerequisite to aspire to become an entrepreneur in Jamaica. Is The Rock such a great place to do business?
Entrepreneurship can be used to raise the economy, through productivity and independent thinking. It can also be a symptom of persons not wanting to work in jobs in which they are uncomfortable.
What is the one tool or bit of information that every prospective business owner needs to be equipped with before chasing their dreams?
Is your dream based on a fundamental truth that very few people agree with you on, and do you have very cheap experiments to prove that people will pay you to pursue this dream? If the answer to both these questions is ‘Yes’, then, rock on!
What’s in a name? How crucial is it to secure the right one for an enterprise or venture?
It is underestimating the naming step that accounts for the high number of rejections during the registration process. Spending time to choose a name that is unique yet still communicates what you do, requires much thought and should not be left to chance.
Who is your business icon and why?
Business tycoon, inventor, and engineer Elon Musk. He is South African by birth; the co-founder, CEO and CTO of Space Exploration Technologies, also known as SpaceX; the co-founder, chairman, CEO, and product architect of Tesla Motors; chairman of SolarCity; and co-founder of PayPal. His truths are based on first principles or easy experiments. People didn’t agree with him because the scale at which he thinks is so massive; it seemed preposterous. Yet PayPal, Tesla, SpaceX, SolarCity and the upcoming Hyperloop are all the result of that kind of larger-than-life thinking.
What is your philosophy?
Do it! Make your dreams come true.