EDM: the New Pop?
For the first time in a long time on Billboard Hot 100, country-pop princess Taylor Swift is nowhere near the top! (Well I guess Bad Blood at #18 is not that bad, but we know that’s really not her style).
Instead, the songs that have been winning on the charts lately are those that go easy on the words and hard, really hard, on the beat. Whether it is that us teens have had enough of the high-pitched soulful anthems for the decade, or we just can’t be bothered to learn lyrics anymore, we are choosing the beat.
Artistes like The Weeknd have been cashing in on this. I mean c’mon, we can’t even say his name right, are we really supposed to learn songs from him? Apparently not, because Feel My Face is at number one, and I’m sure that the only lyrics in that song you know are “…I can’t feel my face when I’m with you, but I love it…”
The same logic can be applied to his other recent hit The Hills, which is at #4. We just listen to him murmur the verses while we wait for the part about half past five.
Still not convinced?
Two words: Fetty Wap. Though his music doesn’t fit neatly into the classification of Electro Dance Music, we like him (obviously not because of his lyrics). It’s because so far, he has been working with some dope beats, and his voice just fades away into the music after “Hey, what’s up, hello.” He currently has three songs in the top 11.
Of course, the most important talents on these tracks are not the voices. We are shifting our ears a bit from the singer, and we now want who the composers of the tracks are. This has brought wide acclaim to musicians like DJ Snake, Major Lazer, Diplo, Skrillex, David Guetta, and even those who just like to breathe new life into relaxed songs with remixes. Look at what Felix Jaehn did to Omi’s fading Cheerleader, and gave it enough value to be in #2 after 19 weeks on the chart.
Whether this chart pattern is a mere coincidence, or permanent relocation of our generation’s musical interests, it is indisputable that it allows for a deeper appreciation of music, and not just blonde-haired singers with pretty voices.