Best Product 2016 Nominee: National Cream Thins
I made this product because… the recipe is a family favourite which had become popular with friends and family. I saw it as an opportunity to create a business.
My major challenge is… finding a stable supply of raw materials, locally, so as to keep a consistent, totally Jamaican product.
This issue remains, and managing the raw material inventory is… an ongoing priority. By keeping a close relationship with suppliers, I am able to acquire supplies when needed.
The product became available to the public in… mid-2015, but gained popularity after Continental Baking Company’s Jamaican Made Christmas Expo.
The Peanut and Cashew Brittle are available at… Loshusan Supermarket (Barbican), John R Wong (New Kingston), The Jamaica Pegasus Gift Shop, The Craft Cottage, Things Jamaican, The Alchemist Pharmacy, and by order.
The response to the products has been… Wonderful! A large part of our business success is due to word of mouth.
Our core customers are… retailers, and there is a growing interest for corporate gifting.
I plan to grow the business to become… a staple in the Jamaican confectionery market.
My first breakthrough came when…a local supermarket chain became interested in the products.
Jamaicans should support my product because…I strive to maintain the highest quality product from locally sourced ingredients.
My product is successful because…the priority is quality and consistency. If I knew then what I know now…I would have done more research on maintaining a steady supply of raw material.