Best product 2016 Nominee: Treat Confectionery Peanut Brittle and Spicy Cashew Brittle
I made this product because… the recipe is a family favourite which had become popular with friends and family. I saw it as an opportunity to create a business.
My major challenge is… finding a stable supply of raw materials, locally, so as to keep a consistent, totally Jamaican product.
This issue remains, and managing the raw material inventory is… an ongoing priority. By keeping a close relationship with suppliers, I am able to acquire supplies when needed.
The product became available to the public in… mid-2015, but gained popularity after Continental Baking Company’s Jamaican Made Christmas Expo.
The Peanut and Cashew Brittle are available at… Loshusan Supermarket (Barbican), John R Wong (New Kingston), The Jamaica Pegasus Gift Shop, The Craft Cottage, Things Jamaican, The Alchemist Pharmacy, and by order.
The response to the products has been… Wonderful! A large part of our business success is due to word of mouth.
Our core customers are… retailers, and there is a growing interest for corporate gifting.
I plan to grow the business to become… a staple in the Jamaican confectionery market.
My first breakthrough came when… a local supermarket chain became interested in the products.
Jamaicans should support my product because… I strive to maintain the highest quality product from locally sourced ingredients.
My product is successful because… the priority is quality and consistency.
If I knew then what I know now… I would have done more research on maintaining a steady supply of raw material.