SHORT Ghad is promoting his latest single, Feel Nice, with the release of a video late this month.

“Feel Nice is doing well on Internet radio stations in Europe, and is just starting to pick up in terms of rotation in Jamaica, so the video should help boost the project,” said Short Ghad, who migrated to Sweden.

The single, released on his Short Ghad Entertainment label, is mixed and mastered by Australian producer Simon Howden of High Stakes Records.

Short Ghad, who made his name as a selector in Jamaica, is happy with his transition to an artiste.

“I am not only a disc jockey, but an artiste as well. I am spending more time writing songs and developing my craft,” he said.

Short Ghad (given name is Conrad Williams) grew up in St Elizabeth, where he attended BB Coke High in Junction. After graduating, he became known as DJ Rizzle aka Short Ghad and started playing in clubs in the parish. He relocated to St Thomas where he built his reputation as a selector at various pool parties and events, before moving to Portmore in St Catherine. While in Portmore, he became more immersed in the behind the scenes aspect of the music industry, and became a road manager for artistes Jonnah and Jah Bouks of Angola fame.

He migrated to Sweden in 2014 and started to experiment more with the music. He honed his craft performing at bars and clubs in Stockholm, Sweden. Now he is ready to take it to the next level.

“I was known for dropping hot mixes. I want to be known for dropping hit songs. This video, which was shot by Rasta Yard, Jamaican video directors based in Italy, will be released this month. 2018 is the year I make it happen,” he said.