Busy Signal premieres 100%
The video for Busy Signal’s track 100%, featuring Afrowave sensation Afro B premiered yesterday on Okay Africa, which is a digital media platform dedicated to African culture, music and politics.
Directed by Dameon Gayle, the video takes place in New York City, as the two artistes are seen in various popular tourist attractions including Times Square. Actors Zbek and TV Boss, previously seen in Busy Signal’s previous videos Stay So and One Way, are featured again in a comical story line of a street hustler trying the wrong guy, which leads to a wild and challenging chase through the boroughs of the city.
100% is the latest single off the recently released album Parts of the Puzzle which débuted at number two on the Billboard Reggae Chart and peaked at number one on the iTunes reggae chart.
The album also features popular singles Stay So, One Way, Dolla Van and Got To Tell You. The four tracks have amassed millions of social media impressions to date, weekly streams in the hundreds of thousands, and active rotations on mix-show radio in the US. In good company with Afro B, the album also includes features from dancehall legend Bounty Killer on Nuh Weh Nuh Safe, and veteran deejay Josey Wales on the retro-flavoured Bring Back The Vibes.
