A dynamic duo who emerged onto the ever-evolving landscape of dancehall music last year seem poised to make an indelible mark on the industry.

Big12welve have been steadily carving out a niche since their debut single, Money Conversations. Fast forward to 2024. With three new singles and accompanying videos, they appear set to ignite the music scene to solidify their status as rising stars in the dancehall realm.

Their latest offerings, Go Harder, Now, and Miss You, released over the last three months, have already amassed significant attention, with Go Harder boasting over 240,000+ views on YouTube. This gritty anthem delves into the struggles faced by inner-city youth, resonating with audiences grappling with similar challenges. Directed by Neiro Don, the video serves as a visual testament to the duo’s raw talent and unwavering determination.

Following suit, Now catapults listeners into a world of luxury and desire with its catchy beats and infectious melodies weaving tales of cars, cash, girls and guns. Garnering over 700,000+ views on YouTube, the video encapsulates the duo’s magnetic presence, leaving audiences captivated and craving more. Meanwhile, Miss You pays homage to a fallen comrade, showcasing Big12welve’s versatility and emotional depth. With over 367,000+ views and counting, the video continues to touch the hearts of fans worldwide.

Label executive and manager of Big12welve, Akim Larmond, expressed his excitement over the duo’s latest releases, stating, “The songs set the tone for Big12welve’s musical trajectory, and we are elated with its positive reception from the dancehall community.”

Musa Dan, one-half of the dynamic partnership, sheds light on their creative process, stating, “The music chronicles our real-life experiences; we emerged from challenging times with the belief that better days were ahead.”

Abo Dan, the other half, emphasizes their commitment to crafting songs that resonate with listeners, offering solace and inspiration in times of adversity.

As Big12welve continues to rise, their latest singles serve as a prelude to their debut album, slated to begin production later this year.