THE Jamaica Badminton Academy is thrilled to announce that it has partnered with Lifespan Spring Water, the leading brand of naturally alkaline spring water in Jamaica.

This exciting collaboration will see Lifespan Spring Water as the official sponsor for the academy’s Shuttle Showdown this September.

Kenneth Anglin, co-founder of Jamaica Badminton Academy, believes the collaboration represents a big milestone for the sport of badminton in Jamaica.

“Having a brand like Lifespan water support Jamaica Badminton Academy is a step towards growing the sport in Jamaica. As a big leader in supporting their local community, Lifespan’s decision to stand behind our academy shows that they believe in the transformative power of badminton and the impact it can have on our communities,” said Anglin.

As a sponsor, Lifespan Spring Water will provide athletes with hydration through their naturally alkaline water. With the help of Lifespan the academy will be setting up hydration stations for athletes, officials, and visitors at each event that will be held, with the water company replenishing these stations as is needed.

General manager for Lifespan, Robert Scott is also ecstatic about the partnership and echoing similar sentiments regarding the impact of sports on community building.

“We here at Lifespan love all things sports, and together with the badminton academy we will ensure to inspire athletes at all levels. Hydration is of paramount importance to sportsmen and women, and we are happy to fulfill this need,” Scott said.

Players from Jamaica Badminton Academy will be competing in several events locally, including Summer Swing in July, Club Knockouts in September, All Jamaica in November, and Super Series in December. They will also compete internationally at events such as the Pan American Junior Championships in July and the CAREBACO international championships in August.