Ainsworth Higgins, better known as Big A, has been a fixture on Jamaica’s airwaves for near four decades, serving as a broadcaster at Irie FM in Ocho Rios, St Ann.

For his lifelong commitment to the Jamaican music scene, the renowned radio personality has been awarded the Badge of Honour for Long and Faithful Service.

He will be presented with his badge during the annual national honours and awards ceremony to be held at King’s House on National Heroes Day, October 21.

The recognition as a surprise to him, he shared.

“Not in my wildest dreams did I think of being recognised by my country for my contribution. I was not focused on anything outside of me just coming to work and delivering a good show on radio. I just wanted people to enjoy themselves, to party, to laugh, to cry, to express themselves through the music I play,” Higgins said.

He added: “So, to be honoured is really a surprise, but it is also a very humbling experience for which I am truly honoured.”

From Irie FM’s earliest days, when the station officially went on air in 1990, Higgins has been there connecting with listeners as well as promoting the island’s music and culture.

Reflecting on his career, Higgins acknowledged that, oftentimes, the role that radio announcers, sound system selectors, and other media practitioners play in the development of Jamaican music is overlooked. He hopes that his award is a step towards shining a brighter light on the people who have spent their lives in service to sharing music with the public.

He finds meaning in the connections he has forged with his listeners. He recounted instances where his radio shows have helped people through difficult times, even preventing suicide attempts. These experiences give him the motivation to continue his work, as it speaks to the unique power of radio.

“When somebody calls you and breaks down and tells you the story of their life and how the music that you play on the radio has helped to soothe them, it gives you a reason to come back. I don’t know if any other medium can do that,” shared Higgins.

— JIS