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Reinjecting life into the Hip Strip
Montego Bay, St James, is considered to be Jamaica’s Tourism capital..
Letters
December 30, 2024

Reinjecting life into the Hip Strip

Dear Editor,

I recently had the pleasure of spending some time in Montego Bay, a city that welcomes thousands of visitors daily through Sangster International Airport.

While the stunning beaches and warm hospitality were as captivating as ever, I couldn’t help but notice a glaring contradiction — there is an alarming amount of drug addicts, homeless people, trash in public spaces, and a surprising lack of functioning street lights in key areas.

For a city with such a constant influx of tourists, this lack of basic maintenance and infrastructure is disappointing. Worse yet, Montego Bay’s renowned Hip Strip, which should be a hub of energy and activity, feels underwhelming. Where are the facilities for entertainment, the vibrancy that one would expect from Jamaica’s tourism capital?

This brings me to a suggestion that could transform the Hip Strip and revitalise the city’s appeal. Why not close off the road to vehicle traffic and create a pedestrian-friendly zone, reminiscent of the lively celebrations of Mardi Gras? Picture this: vibrant well-lit street vendors offering local grub, live reggae music filling the air, and tourists and locals alike dancing in the street under colourful lights. It would not only improve the city’s aesthetic but also create jobs and generate revenue for local businesses.

Montego Bay has so much potential, but it needs intentional investment in its infrastructure and creative planning to fully capitalise on its global appeal. I urge the relevant authorities to consider initiatives that enhance the city’s charm while addressing the pressing issues of homelessness, drug addiction, waste management and inadequate lighting.

With the right approach, Montego Bay could become an even more magnetic destination for visitors from all over the world.

 

Kesi Gardner

kesi@thestorytelleragency.co

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