SoundCloud taps Jamaican producer Carterr for first-ever Open Riddim Challenge
KINGSTON, Jamaica – SoundCloud has announced a partnership with rising Jamaican producer Carterr for the platform’s first-ever Open Riddim Challenge.
Dancehall music is experiencing a fresh wave of engagement, fueled by a resurgence of prominent artistes and a new generation of creatives blending dancehall with trending hip-hop influences.
SoundCloud’s Open Riddim Challenge will serve as a launchpad for emerging talent, offering artistes worldwide the opportunity to showcase their skills and connect with a growing community of like-minded creatives.
As the host producer, Carterr has released “SCORPIO Riddim”, a beat he composed, drawing inspiration from the structured, dark, bold, yet creative and vulnerable traits of his zodiac sign. The cover art features First Communion (1896), a painting by the renowned artist Pablo Picasso, who was also a Scorpio. Picasso created this piece at just 15 years old, marking his first widely recognised work—mirroring Carterr’s own journey, as he produced his first major beat, Speed Off by Valiant, at the same age.
The Open Riddim Challenge is open to all artistes. SoundCloud will determine standout submissions based on platform engagement, musical creativity, and social support. The most outstanding submissions will be spotlighted by SoundCloud and officially record and release a single with Carterr.
For more information and updates on the challenge, follow Carterr and SoundCloud on social media and stay tuned to the platform.
