American Airlines, Glasswing International join forces to transform St James High School
AMERICAN Airlines (AA), the largest airline serving Jamaica, in partnership with the non-profit Glasswing International, joined forces recently to revitalise inner-city St James High School in Montego Bay, deploying more than 40 team members to restore two sports fields at the institution.
The team was drawn from Jamaica, the United States, Peru and Mexico, to pull off the initiative which AA said is aimed at enhancing “the holistic learning experience for students — boosting morale, promoting academic achievement, and creating a more dynamic and supportive environment for growth”.
A total of 1,785 students, from grades seven to 13, and 118 teachers are expected to benefit from this community outreach effort, the airline said in a press statement.
“The new sports fields offer students increased opportunities to engage in physical activities that promote health, wellness, teamwork, discipline, and leadership skills.
“At American Airlines we have a strong commitment with Jamaica, a country that we have proudly called home for almost 50 years,” said Vice-President of International and Inflight Dining Operations José A Freig.
“Through our continued partnership with Glasswing International our hope is that our team members are able to make a positive and lasting impact, together giving back to a community that is so important in our Caribbean network.”
Glasswing’s mission is to address the root causes and consequences of violence and poverty through education and health programmes that empower youth and communities, and strengthen public systems.
“Through grass roots, evidence-based programming and cross-sector alliances Glasswing creates opportunities for children and youth — local changemakers — to thrive. Since 2007 Glasswing has impacted over 7.8 million people’s lives.
“At Glasswing we believe in the transformative power of community partnerships. This project in Jamaica is a meaningful opportunity to strengthen educational and wellness spaces while working hand in hand with volunteers, partners, and communities committed to creating change,” said Chris Martínez, regional projects director, Glasswing International. “We are honoured to collaborate with American Airlines in this effort to generate lasting impact in the lives of children and youth across the region,” he said. Jamaica’s Minister of Tourism Edmund Bartlett, welcoming the initiative, said the collaboration between American Airlines and Glasswing International “exemplifies the power of partnership in uplifting our communities”.
“By investing in our youth and educational spaces we are not only enhancing school life but also nurturing the next generation of Jamaican leaders and athletes. We are deeply grateful for this meaningful contribution to St James High School and the broader Montego Bay community.”
Director of Tourism, Donovan White suggested that tourism should, “create lasting, positive change in the communities we serve, and this initiative at St James High School is a shining example of how meaningful partnerships can go beyond travel to leave a real impact”.
“Beyond its physical impact the revitalised sports area is expected to help improve student engagement, reduce drop out rates, and enhance overall school attendance — providing a home advantage for student athletes and a renewed sense of school spirit,” AA added.
Commenting on the airline’s service to Jamaica, Managing Director of Operations for Mexico, Caribbean, Canada, and Central America José María Giraldo said: “We’re proud to serve as the largest US airline in Jamaica, offering up to 93 weekly flights this summer.”
“We continue expanding our footprint in the country, launching service to Ocho Rios last year and growing our operation by more than 17 per cent for the summer, both highlighting our nearly five decades of commitment with Jamaica,” he said.
Volunteers from American Airlines and Glasswing working to restore two sports fields at St James High School in Montego Bay.
Volunteers hard at work restoring two sports fields at St James High School in Montego Bay.

