Take Style Out 2023 sponsor Island Car Rentals (ICR) says it is thrilled to be part of the Jamaica Observer’s exhilarating shopping initiative and at the role the company is playing in enhancing the retail experience for customers.

The Observer’s annual retail blitz started Thursday and runs through to Saturday, bringing out tens of thousands of enthusiastic shoppers and bargain hunters to approximately 2,500 stores across all 14 parishes.

“Island Car Rentals is thrilled to be a driving force behind the Jamaica Observer’s Take Style Out 2023, empowering the O-Team as they journey across Jamaica, elevating the retail experience in shopping communities,” Nichole Brackett Walters, Chief of Marketing, Communications and Customer Experience, ICR Holdings Limited, stated in a release.

ICR is Jamaica’s largest car rental company with a fleet of over 1,000 late-model vehicles, according to the company’s website.

“As a world-class Jamaican car rental company, we specialise in providing transportation for both individuals and groups, who wish to traverse the island in comfort and style. Our dedication is resolute as we endeavor to enhance the experiences of our customers by delivering genuine value and delight,” Brackett Walters said.

Island is an international award-winning company, having earned top honours at the World Travel Awards (WTA) including “Jamaica’s Leading Car Rental Company” and “The Caribbean’s Leading Independent Car Rental Company.”

Headquartered in New Kingston, ICR also has offices located in-terminal at the international airports in Kingston and Montego Bay.