Lifespan admitted to ‘fine water’ society
PORTLAND, Jamaica – Four-time Grand Gold Monde Selection Award winner Lifespan has been admitted to the prestigious Fine Water Society (FWS). The local company is the source of Lifespan Spring Water, which comes directly from the aquifers of the Blue Mountains in Portland.
According to a release on Friday, the Fine Water Society creates a global forum that further enhances Fine Water’s visibility and conveys the idea that water is not just water, but a natural, unprocessed product with terroir and unique characteristics.
“The FWS believes that the experience of drinking bottled Fine Water should be as close as possible to the experience of drinking the water at the source and so does Lifespan,” the release read. “Lifespan understands the gentle bottling of the water at the source is the way of sharing the drinking experience with the consumer.”
According to Nayana Williams, chief executive officer at Lifespan, the admission into the FWS is part of a strategy to put Lifespan top shelf, competing with the best including brands like Fiji and Evian.
“We are indeed humbled to be accepted into this international society, home to the finest waters in the world. We are also proud that we are the only Caribbean bottled water to be accepted in this prestigious society. This takes Lifespan to a new level of acceptance, standing shoulder to shoulder with these iconic brands,” Williams said.
“This success is greater than Lifespan, it is further validation of the greatness that is Jamaica, where even that which emanates from the soil is world-class,” she continued.
Lifespan is the only Jamaican company, and one of three companies in the Caribbean, that is a member of the International Bottled Water Association since 2019 and is the only bottled water company in Jamaica which is certified by the National Sanitation Foundation International.
Just last month, Lifespan Company Limited was selected as a finalist in the 2023 Go Global Awards, an esteemed international event hosted by the International Trade Council in partnership with Rhode Island Commerce.
