Last week I discussed how Artificial Intelligence (AI) is the new buzzword everywhere — even in weddings. From design mockups to honeymoon itineraries, AI promises couples a world of convenience and creativity. And yes, it can be a fantastic brainstorming buddy. But let’s pause for a second: Is it really all that practical when it comes to the magic (and madness) of wedding planning? Spoiler alert: Not always.

When Fantasy Meets the Jamaican Breeze

We’ve all seen those jaw-dropping AI images — tablescapes floating in the ocean, or an altar draped in fabric suspended in thin air. Gorgeous? Absolutely. Realistic? Not so much. Can it be done? Maybe.

Here’s the thing: Jamaica is blessed with some of the most beautiful outdoor venues in the world — but that also means sun, sand, heat, and wind are part of the deal. That dreamy chiffon canopy? It won’t stay dreamy when the breeze decides to have its way. And a table perched in the sea? Lovely in theory… unless the tide decides to RSVP, too.

AI is great at painting a picture, but it doesn’t think about the logistics. That’s where seasoned professionals step in — to either give a gentle reality check or, in some cases, rise to the challenge and figure out how to make the impossible look effortless.

The Human Touch That AI Can’t Fake

Here’s what no algorithm can do: Feel. Weddings are emotional roller coasters wrapped in lace and sprinkled with Champagne bubbles. A bride’s nerves before her walk down the aisle, a father’s proud tears, or the unplanned laughter in the middle of a speech — these aren’t things AI can anticipate, and they certainly can’t be managed with a “generate” button.

A planner doesn’t just handle logistics. They calm nerves, fix emergencies, and read the room in ways no software can. That’s the kind of magic couples remember long after the cake is gone.

AI is a Partner, Not the Star of the Show

Now, don’t get me wrong — AI has its place. It’s fantastic for pulling colour palettes, generating design inspiration, and even helping keep track of budgets. Think of it as a brainstorming partner that never gets tired of scrolling Pinterest. But it’s just that — a partner. It can’t replace the creativity, problem-solving, and intuition that event professionals bring to the table.

Some planners will (rightly) say “no” to the impossible. Others, like me, may grin at the challenge and ask: “Alright then, how can we make this work?” The trick is balance: Let AI spark the idea, and let expertise bring it to life.

A Word on Privacy (Because Not All Secrets Should Be Shared)

Here’s the less-glam side: To work well, many AI tools need personal data — guest lists, budgets, travel details. That’s sensitive stuff. Couples and professionals should always check whether the tech they’re using has proper safeguards. After all, nobody wants their wedding plans floating around in cyberspace.

The Bottom Line

AI is exciting, no doubt. It can speed things up, spark creativity, and give couples a head start. The best weddings will always be where technology and human touch meet — AI for the inspiration, professionals for the execution, and love at the heart of it all.

Shikima Hinds

Managing Director

Shikima Hinds Events Concierge

tel. 876-925-4285 or 876-361-0910

email: shikima@shikimahinds.com

www.shikimahinds.com

AI images, like tablescapes floating in the ocean, are lovely in theory, but not always realistic.

A dreamy chiffon canopy can turn into a nightmare if the breeze decides to have its way.