Zimi Entertainment Celebrates Partnership with J Wray & Nephew
Zimi Entertainment marked the launch of its partnership with J Wray & Nephew (JWN), a Campari Group company, with a private mixer on Friday, February 13.
Hosted at 23 Bar within JWN’s Dominica Drive head office in New Kingston, the event offered an interactive look at a collaboration anchored by premium portfolio brands such as Appleton Estate Rum, Courvoisier, and Campari. The Zimi team crafted cocktails to spotlight the lead brands set to define its 2026 event calendar.
Saturday Social
presents highlights.
Nicholas “Zimi Nick” Mahfood — the man behind the brand — clocked in behind the bar. CEO by day, mixologist by vibe!-
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Zimi Entertainment director Nicholas Mahfood and Appleton Estate Rum Brand Manager Kerry Ann Bryan sealed the deal the proper way — glass in hand.-
Zimi Entertainment director Glen Ross “Zimi Glen” McDonald got hands-on with Campari creations.-
Zimi Entertainment Sponsorship and Execution Manager Pierre “Zimi Pierre” Beckford and Courvoisier Brand Manager Georgia Fearon — a premium pairing with premium pours. Cognac lovers, this one’s for you.-
USE TOGETHER When both teams raise a glass, you know it’s official. A spirited alliance for an even bolder 2026.-
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The smiles said it all! Celebrating the partnership were (from left) Zimi Entertainment Sponsorship and Execution Manager Pierre Beckford; Chef Shea Stewart; Zimi Entertainment directors Glen Ross McDonald and Nicholas Mahfood.-
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Zimi Entertainment Sponsorship and Execution Manager Pierre Beckford took a moment to craft a cocktail.-
Premium J Wray & Nephew brands in the collaboration include Appleton Estate Rum, Courvoisier, and Campari.-
Shaking things up for the year ahead, J Wray & Nephew Brand Experience Manager Simone Foster, Zimi Entertainment Sponsorship and Execution Manager Pierre Beckford (left) and Zimi Entertainment director Glen Ross McDonald were fully tapped into the new chapter.-
