What is LIME talking about?
Dear Editor,
In response to the June 4 article, “LIME scores another victory over Digicel” in the Observer’s Caribbean Business Report, I would like to register my incredulity and set the record straight on a few important points.
It seems that LIME will quite literally do and say anything in a desperate bid to claw back fifteen seconds of fame. In this case, it is bizarrely claiming “victory” in proceedings of which it was not a part (the case was between Digicel and the OUR) and the result of which is equally “bad” for all mobile providers.
Let me make two clear points:
* All three mobile providers were found to be dominant on their own networks and as such we all “lost”.
* As such, LIME didn’t score a victory. If anyone “won”, it was the OUR.
LIME’s approach to its customers and to the market in general is two-fold. First, do all you can to confuse everybody – and then let them down. It’s a one-two sucker punch.
So let me take this opportunity to put things straight. The effect of the TAT ruling is that all mobile phone providers are now regarded as dominant in the termination of calls to their respective networks. Accordingly, each carrier will be required to comply with enhanced regulatory obligations pursuant to the Telecommunications Act.
To be clear, Digicel continues to believe that competition – of which there is plenty in the market – is the best form of regulation, as it provides the most immediate and tangible benefits to consumers. Something LIME apparently hasn’t worked out.
We would also like to assure our customers across Jamaica that our focus, as always, continues to be on providing them with the very best value and that this ruling has no impact on our ability to do that. We would also like to thank our customers for their ongoing support.
Richard Fraser
Head of Legal and Regulatory Affairs
Digicel Jamaica
Kingston 5
