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The Art of the ‘PIERCE’
Belly button piercings cross gender lines, as men, too, are getting in on the action. Here, thegloved Cohen puts her clamp to work on a male client.
Art & Culture, Entertainment, Lifestyle, Local Lifestyle, Tuesday Style
August 25, 2017

The Art of the ‘PIERCE’

A tongue piercing checked off her to-do list years earlier, Tanya Cohen’s fascination with decorative skin expressions would inevitably lead her to fronting a piercing business of her very own. Established since 2011, Cohen’s Pavillion Mall-located enterprise — the aptly named Body Art — has seen the former Air Jamaica flight attendant becoming Kingston’s go-to personality who puts her sterilised needle to it all, from ear lobes and belly buttons to nipples and genitalia.

“For Jamaicans, it’s really about trends; if it’s something hot happening now and the right celebrity is in it, they want to try it out too,” Cohen rationalised to Under The Dryer about heightened public interest in piercings. The multi-pierced store owner, in-between juggling walk-in customer queries and retreating to the back room to put her handiwork to paid practice, also chalked up the groundswell in body jewellery to people’s growing need to cultivate distinctive identities.

On the cusp of her 30th birthday, Cohen, then employed to ‘the LoveBird’ and working a transatlantic flight, satisfied a piercing desire and had her tongue done on a layover in London. This would gradually prompt her to understudy a local piercing artist and devour books on the subject for edification, before deciding to take the entrepreneurial plunge.

The seven-year-old Body Art, which offers piercing and tattoo services, also houses work space for Cohen’s creative output as a trained jeweller. In her down time, she crafts gold, brass and sterling silver pieces that include piercing rings that reflect her interest in Ethiopian and Egyptian art symbolism. Her work, which includes ankhs, ohms and Hands of Fatima pieces, are sold in-store, alongside an assortment of navel, ear, nose, and lip selections.

Keeping pace with an increasing cultural acceptance of body art, Cohen’s business has expanded, recently moving from its original digs downstairs in the Constant Spring Road mall, where it occupied 90 square feet, to a more spacious area upstairs that now boasts 300 square feet. “I get the widest range possible of customers coming in to be pierced,” she divulged. “From young girls to teenaged men to even grandmothers in their 60s.”

Body Art

Shop #18

Pavillion Mall, 2-4 Constant Spring

Road, Kingston 10

Telephone: 906-7641 or 285-3416

Opening Hours: 10:30 am to 6:30 pm

(Closed Wednesdays and Sundays)

With the area around the navel sterilised, the process ofpiercing the navel begins with a clamp which pulls out theskin slightly from the body. The needle is then inserted— from the bottom of the skin around the navel — in anupwards motion. The process is completed when the ring isfully inserted through the newly created hole, and the looseball of the jewellery is screwed tightly onto the top of thebelly button ring. (Photos: Michael Gordon)
An in-store visual chart highlights the options of ear piercings available that ranges from the industrial to the conch.
If it’s your ears, nose or lips, they can be pierced in a variety ofways at Body Art, and the showcase moulding provides cues.
Cohen uses ink to mark two dots on each side of thenipple. A clamp is then used to pull the skin taut. Afterthis, a special needle is inserted through the first nipple atthe ink dots. The needle has a special tip that attaches tothe jewellery. Cohen attaches the barbell to the end of theneedle, and pulls the jewellery back through the nipple.She removes the jewellery from the needle and screws theappropriate ends on the barbell. (Photos: Michael Gordon)
Navel, nipple, septum and industrialjewellery
Besides being a body piercer, Cohen is also a trainedjewellery designer who specialises in creating bothcustomised and symbolic art pieces such as ankhs,Hands of Fatima, and ohms. Her pieces retail in-store.
Besides being a body piercer,Cohen is also a trained jewellerydesigner and Edna ManleyCollege of the Visual andPerforming Arts alum whospecialises in creatingboth customised andsymbolic art pieces suchas ankhs, Hands ofFatima, and ohms. Herpieces retail in-store.
Cohen makes it a point of practice to always wash and sterilisethe tools of her trade, as is evidenced by the pre-use piercingclamp being washed.

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