Singers Ashanti (left) Keyshia Cole (right)
January 30, 2021
Ashanti, Keyshia Cole Verzuz pulls largest Instagram audience yet
Ashanti and Keyshia Cole saw their
The January 21 musical clash, which pits
two performers against each other, had concurrent viewers of 1.2 million with
another 1.6 million people tuning in via Apple Music.
The match-up of the two R&B divas saw
their respective catalogues soar in the following days, which Cole getting six
million streams while Ashanti received 5.3 million.
Anticipation for the Verzus battle was
high after two previous postponements. The first date of December 12 was
changed after Ashanti contracted the coronavirus with the second, set for
January 9, pushed back again due to concerns about having both artistes in the
same location.
It was eventually staged with the two
performing from separate locations.
