KINGSTON, Jamaica — Come Tuesday, July 25, Carib 5 Cinema will be transformed into Barbie World for the local ‘Barbie’ Movie Premiere event.

The event, hosted by UCA Jamaica will be in aid of The Jamaica Cancer Society’s fight against breast cancer with all proceeds from ticket sales expected to be donated to the organisation.

Barbie, a globally-anticipated film, celebrates empowerment, unity and the spirit of authenticity. According to a release on Friday, the event’s aim is to bring fans of Barbie, from a wide cross-section of generations, as well as corporate entities with a national interest, together in a memorable cinematic experience while making a positive impact on the community.

The premiere is scheduled to take place at the Carib 5 Theatre, located at 5 Crossroads, Kingston. It is set to begin at 7:00 pm with a Pink Carpet Cocktail event hosted by sisters Jodi ‘Jinx’ Stewart and Traci ‘Tricky’ Stewart Roman alongside Yanique ‘Curvy Diva’ and Miss Jamaica World 2022, Shanique Singh.

In the release, organising partner, Yashel Montieth of Brangenic Ltd said being a part of the event was a no-brainer because “Barbie’s iconic presence and the existing marketing around her brand together have made her a symbol of style, empowerment.” She went on further to state that with all things Barbie inextricably linked to the colour pink (which is also closely associated with breast cancer awareness), “I saw a unique opportunity to centre the embracing of our community’s inner Barbie while also supporting a meaningful cause.”

“Through this event, we can celebrate the magic of Barbie, empower our attendees to express their individual style, and give back to the Jamaica Cancer Society, making a positive impact in the fight against cancer,” she continued.

Michael Leslie, acting executive director of the Jamaica Cancer Society, expressed the organisation’s gratitude for being chosen as the beneficiary of ticket sales proceeds from the Barbie movie premiere.

“The Jamaica Cancer Society is committed to the fight against breast cancer in Jamaica. We are grateful to all individuals and entities that are dedicated to aiding us in this fight. The society wishes to thank all the sponsors and Intuit Concepts who have selected us to be the recipients of all proceeds from the Barbie movie premiere. We are aware of the numerous charities that exist,” he said. “Thank you for choosing us and by extension commiting to the fight against breast cancer, the leading cause of cancer related deaths among Jamaican women.”

Tickets for the event are available at Touchstone Ticketing through the following link: https://touchstonelink.com/event/barbie-the-movie-july-21st-7pm/. There are two tiers of ticket prices – $6,000 and $10,000. Both tiers include exclusive access to the Pink Carpet Cocktail Event with Prosecco and Cocktails by CPJ. Tier 2 ticket holders ($10,000) will receive 1 complimentary large bucket of popcorn and a large soda and will have the added benefit of butler service at their seats for any additional refreshments they’d like to purchase.

The dress code for the event is Pink for ‘Barbies’ and White for ‘Kens’.