600 drums donated for recycling initiative in schools
IN recognition of Global Recycling Day on March 18 and as part of its ongoing commitment to sustainability, Tru-Juice — the flagship brand of Trade Winds Citrus Limited — made a significant donation of drums to Recycling Partners of Jamaica (RPJ) to distribute to schools across the island, as part of its recycling initiative.
The donation of 600 drums was made to RPJ representatives during a brief handover ceremony at the Tru-Juice plant in Bog Walk, St Catherine, and is expected to benefit 600 schools.
“At Tru-Juice, in collaboration with several partners and stakeholders, we continue to amplify our efforts to promote the positive effects of sustainable recycling and reusing. Today’s donation is another example of how we support sustainability through recycling and are pleased to be able to provide these drums that will further strengthen our collective responsibilities as citizens to recycle,” said Lauren Mahfood, marketing manager at Trade Winds Citrus.
With a mission of “improving recycling habits across Jamaica”, chairman of Recycling Partners of Jamaica, Dr Damien King expressed gratitude for the donation, noting that its recycling thrust is oftentimes hampered by a lack of resources.
“We get so many requests from schools for help with recycling bins, however, we often cannot fulfil the request because we do not have the receptacle,” Dr King said. He, however, added that he is always heartened by the requests themselves as they are a positive indication that there is a willingness and interest to foster good recycling habits.
According to Global Recycling Foundation, sustainable recycling has a critical role to play in helping to protect natural resources, which contribute to a more environmentally stable planet and a greener future. The foundation noted that with recycling being recognised in the UN’s Sustainable Development Goals 2030, it is important that every global citizen takes action to support the global green agenda, which is about saving the future of our planet and humanity.
“Together, in partnership with RPJ, we are playing our part in contributing to a greener, safer and healthier planet that will not only benefit us, but our future generations. We commend RPJ for the exceptional advocacy that it does, and truly believe that recycling and the development of positive recycling habits are paramount if we are to make progress in combating climate change,” said Mahfood.
This year’s theme for Global Recycling Day is #RecyclingHeroes.