BYD Group recently announced the launch of a three-year strategic partnership with FC Internazionale Milano (Inter), becoming the club’s global automotive partner.

“BYD’s name means Build Your Dreams, and I think this partnership is a dream for young people, for everybody with a passion for football. Inter Milan is well-recognised for its energy, for never giving up, for always fighting for success, and for its rapid growth into a global brand with a worldwide fan base,” said Stella Li, executive vice-president — BYD.

BYD Group will initially provide around 70 vehicles to the top management, technical staff, and first-team players, beginning with a special edition of the BYD Sealion 7, the brand’s technological flagship, which will be customised with features inspired by the Nerazzurri colours. This same vehicle will later be made available, in a limited edition, to Inter fans and enthusiasts. Dedicated purchase and rental programmes for BYD vehicles are also being finalised for Inter fans around the world.

“We are extremely pleased to announce this new partnership, which brings together two global groups united by a constant drive toward the future and the pursuit of excellence,” said Giorgio Ricci, chief revenue officer, FC Internazionale Milano.

This partnership with Inter perfectly aligns with BYD’s strategy to establish a presence in international football. The group has already strengthened its role in the European football scene as an official sponsor of UEFA EURO 2024 and UEFA European Under-21 Championship 2025.