The imperative of productivity and competitiveness
Dianne Ashton Smith (left), Red Stripe's head of corporate affairs, and Daaf Van Tilburg, Red Stripe's Managing Director, strike a pose with their trophies after Red Stripe clinched the Jamaica Productivity Centre Award for Productivity and Competitiveness and the esteemed Best Digital Ad Campaign Award at the Jamaica Manufacturers and Exporters Association (JMEA) M&E Awards.

In the midst of a rapidly changing world marked by global shifts, inflationary pressures, and ongoing conflicts, the importance of productivity and competitiveness has never been more pronounced.

The COVID-19 pandemic exposed vulnerabilities in our economies and, as we rebuild, organisations like the Ministry of Labour and Social Security's Jamaica Productivity Centre (JPC) play a pivotal role in charting the course towards a more resilient and prosperous future.

At its core, productivity and competitiveness in this tumultuous era are about adaptation, resilience, and growth. It's about businesses not just surviving but thriving despite the challenges posed by global dynamics. The JPC, with its mission to enhance the productivity and competitiveness of Jamaican businesses and organisations, is our guiding light in this transformative journey.

In this context, Red Stripe, a true Jamaican icon, has emerged as a trailblazer. The company's recent achievement of the Jamaica Productivity Centre's Productivity and Competitiveness Award at the JMEA's Awards Ceremony is a testament to its unwavering commitment to excellence. Red Stripe stands as an exemplary case study, offering a blueprint for organisations seeking to lead in the realm of productivity and competitiveness amidst the chaos of our times.

So, what sets Red Stripe apart?

Consistent Focus on Measurement: Red Stripe excels at measuring what truly matters. The company harnesses data to identify gaps, close those gaps, and perpetually enhance the processes. What sets it apart is the real-time, accessible nature of this information, making it a tool for all team members.

Prioritising Safety: In a world where safety can often be overlooked, Red Stripe stands as a beacon of responsibility. Strict adherence to safety practices ensures a secure environment for all stakeholders and also reduces costs.

Maintenance and Inventory Mastery: Red Stripe's knack for maintaining equipment and strategising inventory has played a pivotal role in the company's success story. These practices aren't just preached but are lived out daily.

Process Optimisation Strategy and Quality Control Culture: Quality control isn't just a task at Red Stripe; it's a part of the organisation's DNA. Streamlined processes and reduced errors translate to cost savings. By optimising operations, waste and rework are minimised.

People-Focused: Red Stripe's dedication to building a continuous improvement culture is commendable. Beyond profits, the company prioritises people, ensuring that capabilities, capacities, well-being, and performance are consistently enhanced.

What makes Red Stripe's achievements truly remarkable is its perspective. The firm understand that success in productivity, operational efficiency, and competitiveness is not a destination but an ongoing journey. It requires unwavering leadership, dedication, and a commitment to continuous improvement. For Red Stripe, this journey has been ongoing for at least five years, and there's no end in sight. Improvement has become a way of life, not just a task on a checklist. The result? An organisation that keeps growing, where every team member thrives, and where suppliers, customers, and our nation benefits.

Now, what role does the Jamaica Productivity Centre play in this grand narrative? The JPC serves as the guiding light for organisations of all kinds, not just in manufacturing, by providing a range of invaluable services:

Research and Analysis: The JPC conducts extensive research and analysis to understand the productivity challenges and opportunities in different sectors of the economy. This insight is applicable across industries, helping businesses from manufacturing to services to agriculture identify areas for improvement.

Capacity Building: The JPC offers training and capacity-building programmes that transcend industry boundaries. Whether you're in manufacturing, hospitality, or any other sector, these programmes equip your organisation with the skills and knowledge required to enhance productivity.

Consulting and Advisory Services: Businesses from various sectors can benefit from the JPC's advisory and consulting services. We provide tailored guidance on best practices, process optimisation, and quality enhancement, among other areas.

Recognition and Awards: The JPC's recognition programmes are open to organisations from all industries. Excellence in productivity and competitiveness is celebrated, regardless of the sector.

Dissemination of Best Practices: Success stories and best practices shared by the JPC can inspire and guide organisations across diverse sectors.

Advocacy and Awareness: The JPC advocates for the importance of productivity and competitiveness as cornerstones of economic growth. Our efforts benefit organisations across the spectrum.

In conclusion, the Jamaica Productivity Centre is an invaluable resource for organisations in Jamaica, regardless of their industry. Red Stripe's success story serves as a testament to what can be achieved when organisations prioritise productivity and competitiveness. By leveraging the JPC's services and embracing a culture of continuous improvement, businesses can thrive in this challenging era marked by global shifts, inflationary pressures, and ongoing conflicts, and contribute to Jamaica's overall economic prosperity. The journey to excellence is open to all, and the Jamaica Productivity Centre is here to lead the way.

Tamar Nelson, JP, is chief technical director, Jamaica Productivity Centre.

Tamar Nelson

Now you can read the Jamaica Observer ePaper anytime, anywhere. The Jamaica Observer ePaper is available to you at home or at work, and is the same edition as the printed copy available at


  1. We welcome reader comments on the top stories of the day. Some comments may be republished on the website or in the newspaper; email addresses will not be published.
  2. Please understand that comments are moderated and it is not always possible to publish all that have been submitted. We will, however, try to publish comments that are representative of all received.
  3. We ask that comments are civil and free of libellous or hateful material. Also please stick to the topic under discussion.
  4. Please do not write in block capitals since this makes your comment hard to read.
  5. Please don't use the comments to advertise. However, our advertising department can be more than accommodating if emailed:
  6. If readers wish to report offensive comments, suggest a correction or share a story then please email:
  7. Lastly, read our Terms and Conditions and Privacy Policy

Which long-term investment option is more attractive to you at the moment?