ON-THE-RISE deejay Lee Dann is singing praises to the organisers of the annual Denbigh Agricultural, Industrial and Food Show held in Clarendon last weekend.

The event — which was held from July 30 to August 1 at the Denbigh Showgrounds — saw farmers displaying their produce and animals much to the delight of scores of people who turned up.

"The Denbigh Agricultural show is an excellent platform for emerging and established farmers. The farmers have worked so hard through the years and this event has allowed them to put their best on display," said Lee Dann.

The entertainer, whose latest single is Step Down which was released in May and produced by Canada-based Kwizz Movements Sound Production, grew up around farming.

"My father was a farmer and my mother was a higgler who sold goods in the market in Montego Bay. I spent my teenage years in Runaway Bay, so I could go to school and work part time in supermarkets just to be able to finish school. I also worked in the hotel sector where my love for music developed," he said.

He currently farms a few crops, including pineapple and Scotch bonnet pepper in Grants Mountain District in St Ann.

Lee Dann has been doing music for 12 years.

"My music speaks about the struggles and how I overcame hardships. I do mostly songs that people can relate to," he said.

Lee Dann, dubbed the ''Viral Father'', came to the public's attention a few years ago after he uploaded clips with his two daughters that went viral on social media.

He said he balances his music career and farming with fatherhood.

"I am known in the streets as the Viral Father because my story went viral a few years ago because people loved the fact that I take great pride in taking care of my kids and the fact I have been doing it as a single father touched the hearts of the people" stated Lee Dann.

Born Dennis Cunningham, the emerging entertainer says music has been his therapy and passion from a tender age. The artiste used music to provide a mental and emotional escape from the harsh realities of growing up poor in rural St Ann where he shared a one-bedroom dwelling with his parents and eight siblings.

"I may have grown up poor in terms of material possessions however, when it comes to love, morals and ambition I am blessed. My parents are hard-working and loving people so when I became an artiste, I knew I had to be cognisant of what I put forward to the ears of my children and the universe which is why I keep my music inspirational and critical of social injustice," Lee Dann added.