DIGICEL’S Brand Ambassador I-Octane’s Different Page charity fun day and concert is being described as a hit among Daytona Estate residents in Portmore.

Thousands came out in droves to enjoy the charity concert that was loaded with a spectacular lineup of some of Jamaica’s most loved dancehall artistes. Main sponsors of the charity fun day and concert, Digicel expressed pleasure at being a part of the initiative. The company’s head of marketing, Donovan White said: “Central to Christmas is the spirit of giving back, which Digicel supports wholeheartedly and so Digicel was delighted to assist I-Octane in hosting his charity event.”

From as early as 10:00 am, residents brought their children to enjoy a full day of never-ending fun and excitement at the Daytona Estate. Activities included a special football zone, bounce-a-bout, rides on the Digicel bull and, plus a clown that kept the crowd entertained throughout. Each child was also treated to a special edition of an I-Octane branded notebook.

I-Octane reinforced that he was happy to have successfully pulled off the venture for the residents of Portmore for another year. Said I-Octane: “The goal of this initiative is to continue to give back and make a difference in the community of Portmore. I would also like to take the opportunity and thank Digicel for coming on board to support us.” He also gave special commendations to all the artistes who supported the closing concert and the thousands of fans who turned out for the event.

The Different Page treat is an annual charity held by I-Octane for residents of Daytona and surrounding communities in Portmore. Other artistes who were a part of the show’s line up were Taurus Riley, Kiprich, Ghost, Lutan Fyah, I-Wayne, Richie Spice, Cecile, Wasp and past Digicel Rising Star runner-up Noddy Virtue.